Key Challenges Facing the Canadian Pharma Industry
March 5, 2009 - Lionhead Golf & Country Club
Mr. Russell Williams, President of Rx&D, presented a comprehensive overview of Rx&D and its associated challenges in the Canadian pharmaceutical industry.
The Power of Partnerships
Dr. Gerard Cox, Head of Respirology at the Firestone Institute of Respiratory Health, McMaster University
Ms. Renata Rea, Professional Communications Manager, Respiratory Marketing at GSK
Dr. James Gowing, Medical Oncologist and Hematologist at the Cambridge Memorial Hospital in Ontario and Co-Chair of the Cancer Advocacy Coalition of Canada (CACC)
Ms. Alison Gordon, VP Strategy, Marketing and Communications for Rethink Breast Cancer
Monday, September 13, 2010- Weston Golf & Country Club
As our glorious Ontario summer wound down to the last remaining days, the OPMA organized a multidisciplinary panel of speakers to discuss the Power of Partnerships and Strategically Collaborating with Patient Groups. Members and guests of the OPMA gathered to learn about developing successful strategic relationships with patient advocacy organizations.
Online Marketing: Making Digital a Strategic Part of your Mix
The OPMA social media-related breakfast session meeting was among the best attended OPMA events of the year, featuring an esteemed panel of experts to discuss digital solutions and online marketing in the pharmaceutical industry:
- Neil Follett, Managing Director of Brightworks Interactive Marketing
- Claudio Battaglin, Manager of E-Marketing at Bayer Healthcare
- Laurie DeMille, Marketing Manager, Digital Solutions at GlaxoSmithKline
OPMA digital discussion panel
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Women and Pharmaceutical Leadership
Karen Felmate, Sandy Fallon & Wendy Adams ready to handle the tough questions
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Building Trust with Our Partners
Crawford Wright, Chief Compliance and Privacy Officer at AstraZeneca Canada Inc.
Monday, March 1, 2010- Weston Golf & Country Club
In the pharmaceutical industry, compliance with laws, regulations and standards of conduct is an integral part of everyday business. Crawford Wright, Chief Compliance and Privacy Officer at AstraZeneca Canada Inc., discusses compliance trends within the Industry and an overview of the Rx&D Code of Ethical Practices.
Download attachment(s): [ RxD_Code_of_Ethical_Practices_Presentation.pdf ]
Taking Stock for Your Future: Becoming Your Own CFO
Patricia Lovett Reid, Senior Vice President, TD Waterhouse
Monday, February 1, 2010- Weston Golf & Country Club
Get your thrills from your marketing campaigns, not your investments. That’s how Patricia Lovett-Reid, Senior Vice President with TD Waterhouse Canada Inc., recommended that you approach your long-term financial planning when she spoke at the OPMA dinner meeting on February 1. When it comes to your personal finances, says Lovett-Reid, “boring is beautiful.”
The Promise of Electronic Medical Records
Rohit Prakash, National Manager, Practice Solutions
Thursday, December 3, 2009 - Lionhead Golf & Country Club
Rohit Prakash, National Manager for Practice Solutions, addresses the OPMA membership on the relevance of Electronic Medical Records for their customer base and overall business.
Is Pharma a Four-Letter Word?
Monday, November 2, 2009 - Weston Golf and Country Club
Millions of Canadians depend on prescription drugs to stave off illness and maintain their health. Yet, the public, policy-makers and legislators often have a negative perception of the pharmaceutical industry that produces these products. A veteran journalist, André Picard, examines this strange paradox and offers up some practical tips on how to answer the critics.
Effectively Communicating Clinical Studies
Marcia Bos BScPhm, Pharmacist-Consultant, The Synapse Group
Melanie Poulin-Costello BMath, MSc, PStat, Biostatistics Sr. Manager, R&D, Amgen Canada Inc.
Sandy Sehdev, MD, FRCPC, Medical Oncologist, William Osler Health Centre
Thursday, October 1, 2009 - Lionhead Golf & Country Club
Lessons in Leadership
Lewis MacKenzie, Major-General (ret’d) Canadian Armed Forces
Monday September 14th, 2009 - Weston Golf & Country Club
“My definition of leadership is getting people to do what they don’t necessarily want to do—and have them enjoy the experience,” says Major-General (ret’d) Lewis MacKenzie. Whether they wanted to or not, the capacity crowd of over a hundred pharma marketers certainly gave every indication of enjoying the experience...
Pharma and the Evolution of Social Media
Alon Marcovici, VP Digital and Research, Canada’s Olympic Broadcast Media Consortium
Natalie Bourre, Founder, Marketing 4 Health Inc.
Thursday, May 7, 2009 - Lionhead Golf and Country Club
How to Manage your Personal Brand
Monday, April 6, 2009 - Lionhead Golf & Country Club
Paul Copcutt, founder of Square Peg Solution and Canada’s leading personal branding consultant, believes it is essential in today’s competitive marketplace to differentiate yourself by branding your unique qualities.
Download attachment(s): [ Paul's List of Web Links and Further Reading ]


